The Counterintuitive Secret to Higher-Value Clients
The Counterintuitive Secret to Higher-Value ClientsYou’re likely slowing down your progress by making this common mistake. We’ve often been taught
This one simple strategy consistently keeps me from running out of innovative ways to elevate my services and confidently charge more for them. It involves a deliberate practice of immersing myself in luxury environments.
Finding Inspiration in Luxury
Once a month, and sometimes even twice, I make a point to visit luxury spaces. This includes high-end hotels and upscale stores in my local area, as well as exploring online luxury retailers. I also make an effort to visit museums and dine at fine dining restaurants. My go-to spots in Durham are often Nana Steak or Sullivan’s.
Understanding Premium Value
These experiences are not just about indulgence. They profoundly inspire my understanding of true luxury service value. By observing these environments, I gain valuable insights into the details, the level of service, and the overall client experience that justifies premium pricing.
Try This Yourself
I highly encourage you to try this strategy. Pay close attention to the small details. Observe the level of service provided. Analyze the entire customer experience. This “luxury immersion” ritual can provide a wealth of inspiration for elevating your own premium service business.
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